ZCS BLOG

The Internet of Things is becoming a reality that involves different aspects of our life. Last year, the Polytechnic of Milan quantified the market value of the IoT (Internet of Things) to 1,55 billion Euros, with an increase of 28% over the previous year. And among the fields that had registered a faster growth, besides smart cars, that is the intelligent cars, there was the one of “smart home", the phenomenon that defines the concept of smart home. 

In the era of Mobile and IoT (Internet of Things), CRM (Customer Relationship Manager) must necessarily adapt to the times, being that specific branch of Marketing Management useful to collect and to understand better the data, always more important to decode for take actions and make better decisions. Without forgetting that in the era of Big Data, the CRM will play, starting from 2016, a role as a true protagonist.

Why start a blog that talks about Innovation today? The answer is partly included in the question itself, in the sense that a Blog plays a very important role, through which a company can talk about itself, highlighting its vision on areas of expertise. And it is now even more important to have a blog that talks about Innovation because talking about evolution is a way of keeping up with the times and discovering what the future holds. But above all, how to interpret it.